According to Fortune, General Motors is pushing beyond rare earth headlines to build actual domestic supply chain capacity through concrete partnerships with MP Materials for rare earth magnets and Lithium Americas for Nevada lithium projects. The automaker has invested more than $60 billion since 2020 and employs nearly 90,000 U.S. workers while collaborating with Global Foundries on domestic semiconductor production. These efforts support everything from vehicles to renewable energy and AI data centers, addressing pandemic-era supply chain vulnerabilities. The real challenge isn’t launching projects but scaling them amid financing waves, sequential permitting, and infrastructure gaps. GM argues scaling must become a discipline supported by coherent policies that bolster American factories and workers through bankable volume commitments and streamlined processes.
The scaling reality check
Here’s the thing – everyone loves announcing big partnerships and investments. It makes for great press releases and stock price bumps. But actually scaling these projects? That’s where the rubber meets the road, and frankly, where America has historically struggled. GM’s own admission about “excitement without enough national capacity” is telling. We’ve seen this movie before – big announcements followed by years of delays, cost overruns, and ultimately scaled-back ambitions.
The financing problem is particularly tricky. Capital tends to come in waves based on political enthusiasm rather than steady, long-term commitment. And when you’re talking about building entire supply chains from mining to manufacturing, you need decades of reliable funding, not just election-cycle enthusiasm. Remember Solyndra? That wasn’t just a failure of one company – it was a symptom of our boom-bust approach to industrial policy.
Permitting purgatory
GM mentions streamlining processes, and they’re absolutely right about this being crucial. But have you seen how long it takes to get anything built in America these days? We’re talking years of environmental reviews, community consultations, and regulatory hurdles. Meanwhile, China can basically snap its fingers and have a new factory operational in months.
Now, I’m not saying we should abandon environmental protections or community input. But there’s got to be a middle ground between responsible development and permanent analysis paralysis. The fact that GM specifically calls out “overlapping environmental reviews” suggests they’re already feeling the pain of our current system.
Workforce worries
This might be the most underestimated challenge. GM talks about working with universities and technical schools, which is great. But we’re talking about rebuilding entire industries that we’ve largely offshored over the past 30 years. Where are we going to find thousands of workers who know how to operate advanced mining equipment, run rare earth refining processes, and manufacture high-tech magnets?
And let’s be real – these aren’t the factory jobs of the 1950s. They require serious technical skills and continuous training. The timeline mismatch is brutal too – you need trained workers ready to go when the factory opens, but training programs take years to develop. It’s a classic chicken-and-egg problem that could easily become the bottleneck nobody saw coming.
Closed-loop dreams vs reality
GM’s vision of a “domestic loop” from mining to manufacturing sounds fantastic in theory. Complete supply chain resilience, quality control, and job creation at every stage. But building that entire ecosystem simultaneously? That’s insanely ambitious and capital-intensive.
Think about it – you need the mines producing, the refineries operating, the manufacturing plants humming, and the assembly lines moving, all in sync. If any one link breaks or underperforms, the whole system grinds to a halt. And we’re trying to build this while competing against established Chinese supply chains that have decades of optimization behind them.
So is this all just corporate wishful thinking? Maybe not. The pandemic really did expose how fragile our global supply chains are, and there’s genuine strategic urgency now that wasn’t there five years ago. But the gap between announcing partnerships and actually producing at scale remains enormous. GM seems to understand the scale of the challenge – the question is whether our entire system can rise to meet it.
